Category: Marketing & Health Regulatory

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Blakes Cannabis Roundtable

May 17, 2018

Join us for discussions around the current landscape and trends of the cannabis industry in Canada as we approach the legalization date. Hear from thought leaders on the state of the market, best practices for marketing and branding and the impact legalization will have on capital markets. For more information about legal trends to watch, please read our 2018 Legal…

Update: Ontario Court Upholds That Professional Hockey Player Did Not Breach Morals Clause in Endorsement Contract

March 7, 2018

Brand owners have leveraged celebrity endorsements for decades, and while they can be valuable, they can also be risky. In the event of a celebrity scandal, a brand owner may wish to terminate its relationship with the celebrity in question. One way that a brand owner may justify termination of an endorsement contract is by relying on a morals clause….

Health Canada Proposes Front-of-Package Nutrition Labelling Requirements

February 27, 2018

The Government of Canada recently published proposed amendments to the Food and Drug Regulations (FDR) that if adopted, would significantly change key elements of the labelling of food products. The most notable amendments include new front-of-package (FOP) labelling requirements for products that contain threshold levels of certain nutrients the federal government has flagged as being of public health concern, specifically…

Competition Bureau Resolves Two Drip Pricing Cases

February 26, 2018

The Canadian Competition Bureau (Bureau) has recently reached settlements with Leon’s Furniture Limited (Leon’s) and The Brick Ltd. (The Brick) and Enterprise Rent-A-Car Canada Company (Enterprise), addressing marketing practices related to disclosure of fees. Companies should expect the Bureau will continue to ensure that advertised prices reflect all mandatory fees and surcharges. KEY TAKEAWAYS: The Bureau, federal government and various…

Cannabis in Canada: A Changing Legal Landscape

April 19, 2017

The anticipated legalization of recreational cannabis in Canada by July 2018 is multi-faceted. Several areas of law will come into play, potentially impacting many types of businesses. We delve into some of these areas.

Government of Canada Finalizes Food Labelling Changes

December 21, 2016

On December 14, 2016, the Government of Canada announced amendments to the Food and Drug Regulations (FDR) by publishing the Regulations Amending the Food and Drug Regulations (Nutrition Labelling, Other Labelling Provisions and Food Colours). The amendments will bring significant changes to the labelling of food products, including changes to standardize serving sizes, amend the nutrients listed in the nutrition…

Ban Proposed on the Expiry of Rewards Points in Ontario

December 2, 2016

On October 20, 2016, an Ontario member of provincial parliament introduced Bill 47, Protecting Rewards Points Act (Consumer Protection Amendment), 2016 (Bill). The Bill’s purpose is primarily to prohibit the expiry of rewards points in Ontario due to the passage of time. While private members’ public bills do not frequently become law, this Bill has gained traction and quickly passed…

Professional Hockey Player Did Not Breach Morals Clause in Endorsement Contract, Ontario Court Rules

November 28, 2016

Brand owners have engaged celebrity endorsers to sell products for decades, but not all of them make it through a celebrity endorsement unscathed. O.J. Simpson, Chris Brown, Tiger Woods and Ryan Lochte are among the celebrity endorsers to be dropped by sponsors following personal or professional scandals. In most cases, the sponsor relies on a so-called morals clause to justify…

Quebec Publishes Draft Regulations Requiring the Presence of French on Outdoor Signs

May 10, 2016

On May 4, 2016, the Government of Quebec published proposed Regulations that aim to ensure there is “a sufficient presence of French” on the outdoor signage of establishments on which trademarks appear in a language other than French. These proposed Regulations would amend current Regulations under the Charter of the French Language (Charter) and would require Quebec businesses using non-French…

Made in Canada: Competition Bureau Takes Action Against Moose Knuckles

May 4, 2016

On April 26, 2016, the Competition Bureau (Bureau) filed a Notice of Application (Application) against Moose International Inc. (Moose Knuckles), for alleged false or misleading “Made in Canada” claims in relation to its premium winter jackets. The Bureau is seeking, among other remedies, C$4-million in administrative monetary penalties (AMPs) as well as restitution for Moose Knuckles customers. This Application is…

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